Bookmark and Share
AOCS Archives

<am09_keynote>

Keynote Address

TECHNOTRENDS®: The Big Ideas that are Changing Everything

Daniel Burrus, Founder and CEO, Burrus Research

Tuesday, May 5, 8:15 am


We are standing at the base of a mountain of technology-driven change. Technology allows us to do things that were previously impossible, but you can’t use a tool if you don’t know that it exists! Understanding the new challenges and opportunities that will result from accelerating change, and applying the best tools to accomplish your goals are essential. Over the past two decades, Daniel Burrus has established a worldwide reputation for his exceptional record of accurately predicting how technological, social, and business forces are converging to create enormous, untapped opportunities. In this eye-opening presentation, the author of the international best seller, Technotrends,® takes you to the next level by sharing valuable insights into the opportunities yet to come, preparing you to capitalize on the next wave of technological change.

Daniel is the founder and CEO of Burrus Research (www.burrus.com), a research and consulting firm that monitors global advancements in technology-driven trends.

In 1983, Burrus became the first and only futurist to identify accurately the 20 technologies that would become the driving force of business and economic change for decades to come. Since then, he has continued to establish a worldwide reputation for his exceptional record of predicting the future of technological change and its direct impact on the business world.

His interest in research became apparent in his third year of college, when Burrus became one of the first undergraduates in the nation to direct a federal research grant. He has founded and managed five businesses, two of which were national leaders in their first year. As a highly successful entrepreneur, he knows how to translate research findings into practical business advantages.

Burrus’ client list encompasses a wide range of industries, and includes many Fortune 500 companies such as GE, IBM, Oracle, Microsoft, DuPont, Yahoo!, Toshiba, American Express, Northwestern Mutual, ExxonMobil, and Sara Lee. He has been the featured subject of a PBS special, has appeared on programs such as Larry King Live, CNN, and Bloomberg, and is quoted in a variety of publications, including USA Today, Fortune, and Industry Week.